Welcome to “Networking how to: 101”.
Have you joined a company and they told you to make a list of your friends and family or people you have known since grade school? These are supposed to be your “warm leads”.
That is where most people are told to start, and has a great deal to do with why so many people quit without sponsoring anyone.
Why?
The people who know you best are usually the least likely to follow you. Sure, you'll set appointments. They all want to do you a favor, but most have no intention of signing up.
It is better to save this "warm market" for later when you can show then that it is working for you, and how you can help them. Remember, these people know you quite well. Unless you are already an outstanding leader, they will not think of you that way until they see evidence of it.
Also, what happens when you run out of these warm leads? Many people give up because they have exhausted their leads with nothing to show for it.
Would it not be better to learn how to find leads from the beginning? We will discuss strategies for generating leads frequently. Stop by daily or subscribe to the RSS feed to the right.
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