Not that you should give up on people, but those who show no interest should not be a top priority. Touch base on occasion and let your auto responder letters work for you. Focus on the people who are "leaning forward" wanting to hear more.
What about those you are coaching? Do you find yourself trying to motivate the same people regularly? If so, remember, about 74% of your organization will be product users only. They will never build the business. They stick around primarily because of the relationships, but possibly for the products too. Again, keep in touch with them, but focus your energy on those who are working.
Once the product users start to see things happening around them, some may decide to start building. Like they say, you can lead a horse to water but you can't make him drink.
You should be doing these 3 productive activities every day:
- Marketing for new prospects
- Following up with existing prospects
- Coaching your team. If yo don't have a team yet, focus on 1 and 2.
How you go about these will vary, but you should be doing each daily.
Hey Big Bill
ReplyDeleteB-O-B Big Ol Burrito Here.
Spot on advise but most either
dont take it dont do it or dont
know how.
Thanks
B-O-B
You make a great point BOB. This is why I am going to be transitioning to more action based posts rather than just theory in the near future. Hang on guys and gals!
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